As Wall Street firms increasingly turn to Bitcoin and Ethereum holdings to inflate their market caps, I’m asking: is this real innovation or just financial theater? From Cango’s 280% surge to insider sell-offs at MSTR, the data tells a mixed story. In this deep dive, I unpack the short-term gains and long-term risks of crypto as a corporate strategy—where liquidity meets illusion. Let’s separate signal from noise in the era of 'buy-to-grow.'